At ishga, we believe nature works best when it's used in its purest form. That’s why we use fresh Hebridean seaweed in our organic skincare range, rather than dried seaweed. Hand-harvested weekly from the pure, clean waters of the Outer Hebrides, our seaweed is used immediately after collection, allowing us to preserve its powerful bioactive properties while creating a more sustainable skincare process from shore to skin.
The power of fresh Hebridean seaweed
Seaweed is at the heart of every ishga product. Rich in antioxidants, vitamins, minerals and amino acids, our unique Hebridean seaweed extract helps to nourish, hydrate and transform the skin naturally.
Unlike dried seaweed, which can lose valuable nutrients during processing and storage, fresh seaweed allows us to capture the ingredient at its most active and effective state. This helps us create result-driven skincare that supports healthy skin, radiant skin for all skin types. Using fresh seaweed also means fewer processing steps, allowing us to maintain the integrity of the seaweed and and our commitment to producing sustainable skincare.
Sustainable skincare
Our seaweed harvesting process reflects our commitment to sustainability and environmental responsibility. Here's how:
- Each week, we hand harvest only what we need, ensuring minimal impact on the marine ecosystem and eliminating unnecessary waste.
- By using the seaweed immediately without drying or long-term storage, we significantly reduce both energy and water consumption.
- As a marine plant, seaweed is naturally self-sufficient. It requires no soil, no fresh water and no fertiliser to grow. It grows rapidly year-round, making it one of nature’s most sustainable resources.
- We carefully rotate the coastal locations we visit - this allows the seaweed time to naturally replenish.
- Our seaweed harvesting is certified by the Biodynamic Association. This means the harvesting method allows for natural regeneration and biodiversity.
Why fresh seaweed matters
Choosing fresh seaweed over dried seaweed is part of our commitment to creating results-driven skincare that works in harmony with nature. It allows us to:
- Preserve more of seaweed’s natural nutrients and antioxidants
- Reduce energy and water use during production
- Avoid unnecessary processing and storage
- Support a more sustainable skincare industry
- Protect biodiversity through careful harvesting methods
- Deliver highly effective, results-driven skincare for all skin types
Discover the transformative power of Hebridean seaweed skincare here.
